FAQ

A face serum is a lightweight skincare product formulated with a high concentration of active ingredients. It targets specific skin concerns such as wrinkles, dark spots, dullness, or acne.

Serums are best applied after cleansing and toning but before moisturizing. This allows the active ingredients to penetrate deeply and work more effectively.

Yes, but be mindful of the ingredients. You can layer serums with complementary benefits (e.g., hydrating + brightening), but avoid combining potentially irritating actives like retinol and vitamin C unless directed by a dermatologist.

Most serums can be used once or twice daily, depending on the product and your skin type. Always follow the usage instructions provided on the packaging.

 Yes, there are serums formulated for every skin type—oily, dry, sensitive, or combination. Choose one that targets your specific skin concerns and matches your skin’s needs.

You may start noticing improvements in 2 to 4 weeks, depending on the active ingredients and your skin condition. Consistency is key for optimal results.

Some active ingredients, like retinol or AHAs, may cause temporary irritation, especially for sensitive skin. Always do a patch test before full use and introduce new serums gradually.

 A serum delivers targeted active ingredients deep into the skin, while a moisturizer helps lock in hydration and strengthen the skin barrier. Both serve different but complementary roles.

It’s best to apply serum to slightly damp skin after cleansing or toning, which helps with better absorption of the active ingredients.

Absolutely. Many serums absorb quickly and work well as a base under makeup, providing hydration and a smooth canvas for foundation.